Chill Guy is a digital artwork and Internet meme first posted by the American artist Phillip Banks on Twitter in 2023.
The character is an anthropomorphic dog wearing a grey sweater, red sneakers, blue jeans, and giving off a chill expression, smirking with his hands in his pockets.
It only became viral around one year later, on August 30, 2024, when someone on TikTok made a slideshow with the artwork, combining it with other popular memes.
The next few days, similar memes received millions of views, getting the attention of corporations including Adidas
The artwork became viral a second time on November 21, 2024, mainly on TikTok, inspiring the meme coin CHILLGUY, which rapidly went up to a market cap of 580 million US$, also because of a post by Salvadorian president Nayib Bukele on Twitter supporting the memecoin